Cherishing Grand Relationships


Privacy Policy

Last updated: May 9, 2014

Here at Wisdom and Innocence, Inc. (“Wisdom and Innocence”) your privacy is very important to us. To allow you to better protect your privacy, we provide this notice explaining our online information practices and choices you can make about the way your information is collected and used when you visit our website: (“Site” or “Website”). To make this notice easy to find, we make it available on our Home page and at every point where personal identifiable information may be requested.

Wisdom and Innocence does NOT rent or sell your email address, your mailing address or other personal identifiable information to third-parties for marketing or solicitation purposes.

We do share information with our vendors in order to create, complete and ship your order, publish our e-newsletter, and other business processes that are involved in giving you the best customer experience. In addition, Wisdom and Innocence also may collect, share, sell and use information in aggregate form, but such information will NOT include personal identifiable information.

What information is collected and how is it used?

Wisdom and Innocence does not collect personal identifiable information from you when you visit our Site unless you knowingly and voluntarily choose to provide us with such information. You may browse our Site without revealing your name, address, telephone number, e-mail address, or other personal identifiable information. In general, we use personal identifiable information you provide for the reasons it was originally submitted; to provide information you requested, to process a transaction you authorized: post your submitted material; and to provide you with information about us and our products, business, and services. We will only provide our vendors the information they need to deliver their service. We do not sell or rent the information you provide us.

Wisdom and Innocence uses order forms for customers to request products and services. During order submission and fulfillment, Wisdom and Innocence collects the customer’s personal identifiable and financial information, i.e. names, addresses, phone numbers, email addresses, credit card numbers, PayPal information, etc. Additional information may be collected if you choose to: (1) join our email list; (2) sign up for our Newsletter; (3) register and create an account; (4) submit material or comments to “Moments and Memories” or “Crafts and Activities”; or (5) post product reviews. This information could include: name, email address, city, state/province, country, password, password hints, personal photographs, personal stories, product review information and other information related to purchases from, and experiences with, Wisdom and Innocence.

Wisdom and Innocence collects some computer information to enhance its product/service offerings and personally tailored marketing, such as computer configuration; Internet Protocol address; and/or search terms that directed you to our Website. In addition, when you visit our website or one of our business partners’ websites, a “cookie” may be placed on your computer that collects information to enhance and personalize Wisdom and Innocence’s offerings and aids in your navigation of our site. You can refuse cookies by turning them off in your browser. Doing so may impact the use of the Site.

Legal and Other Uses: We may use, share, and disclose your personally identifiable information and non-personally identifiable information: (i) in connection with a merger, consolidation, reorganization, acquisition, debt financing, joint venture, insolvency, bankruptcy, receivership, or sale, transfer, or assignment of all or part of our business or assets; (ii) as we determine may be legally necessary or required; (iii) to protect or defend ourselves, our legal rights, our business or our property; (iv) to enforce our legal rights; (v) in connection with any administrative or legal action or proceeding; or (vi) to prevent any illegal, unethical, improper, abusive, or fraudulent use of our Site.

How does Wisdom and Innocence protect information collected?

The “Shop for Gifts” section of our website operates with a Secure Sockets Layer (SSL) certificate provided by GeoTrust, an industry leader in online security. The information exchanged during checkout is encrypted using this SSL protocol.

In compliance with PCI (Payment Card Industry) your credit card data is deleted from our server after processing your purchase.

Your Wisdom and Innocence account is password protected. You are responsible for protecting the security of your login information, and Wisdom and Innocence cannot protect or secure any information that you send to other users of the Website.

Please note that links to third-party websites are not governed by this Privacy Policy, and their practices may differ from those stated in this Privacy Policy. Wisdom and Innocence does not endorse, sponsor or represent these third-party websites. It is your sole responsibility to review and understand the privacy policies of these third-parties before submitting any personal information.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Site.

Our commitment to children’s privacy.

Protecting the privacy of the very young is important. For that reason, Wisdom and Innocence never collects or maintains information at our Site from those we actually know are under 13 years of age, and no part of our Site is structured to attract anyone less than 13 years of age. If we discover we have inadvertently received information from a child under the age of 13, we will delete it. If you believe we might have any information from or about a child under 13, please contact usat .

How can I change my personal identifiable information?

All registered users can access and edit their profile at any time by signing into their account. Changes or edits to previous submissions to this Site can be requested through Wisdom and Innocence is not obligated to make those changes unless required by law.

How to opt out of communications with us?

To unsubscribe from our mailing list, click the unsubscribe link that is present in all email messages sent to you, or you can email us with the subject line ‘unsubscribe’ and we will remove you from the mailing list.

How will we update this Privacy Policy?

By using this website or purchasing our products, you agree to the collection and use of information as set forth in this privacy policy. Wisdom and Innocence may update this policy at any time. These changes will be posted on this policy page with the “updated date” clearly marked so that you are always aware of what information we use and how it will be collected.

How you can contact us.

We welcome your questions and feedback with regard to our privacy policy or any other aspect of our website as we are eager to provide our customers with high quality service and an enjoyable shopping experience. Please contact us at or mail us your comments at:

Wisdom and Innocence, Inc
P.O. Box 14
Wasco, IL 60183